Head of Getting It Done
Founder and CEO
Evita Monroe is the founder and CEO of Luvion Media — a performance-first agency built on a decade of digital marketing expertise and a no-fluff approach to growth. Before launching Luvion, she led digital media strategies at top-tier agencies including Edisen (formerly TONIK), R&R Partners, and Google Partners division, where she managed campaigns for brands like Apple Platoon, Cointreau, and National CASA. Her background spans everything from programmatic DSPs and AI-powered insights to SEO, social, and web development — making her a rare hybrid of strategist, builder, and closer. At Luvion, Evita brings that full-stack experience to every engagement, helping brands scale with data, clarity, and strategy that doesn’t miss. If you're looking for results without the runaround, you just found your agency.
Over 10 years of Campaigns. Clients. Clout.
Senior Digital/Social Media Lead Generation Strategist
As a Fractional CMO, Evita led full-funnel campaign strategy and execution for clients including VRTX, a global pharmaceutical biotech firm, and Schmackary’s, a cult-favorite DTC cookie brand. For VRTX, she developed highly targeted digital media plans across programmatic and search platforms, aligning with strict industry compliance standards while increasing qualified engagement.
For Schmackary’s, she crafted very niche performance-focused campaigns across Meta, Google, and email, optimizing ad creative and copy to match the brand’s theatrical personality — resulting in increased franchise conversions and stronger brand engagement during seasonal pushes.
Evita led lead- generation strategy across major accounts, leveraging AI-powered insights to deliver data-backed campaign proposals. Her work helped secure over $2.3 million in revenue with brands like Apple Platoon, Cointreau, and Libero. She collaborated with internal production teams to fuse creative with analytics and drive client growth through scalable, channel-specific tactics.
At R&R, she crafted full-funnel campaigns and managed programmatic teams across high-profile accounts like America’s First Credit Union, Arizona AHCCCS, Utah Public Lands, and National CASA. Her work directly contributed to increased client spend, innovative campaign implementation, and reduced CPA through continuous optimization and performance reporting.
At MarketScale, Evita led podcast production and content development for B2B brands across industries including healthcare, edtech, and enterprise tech. She managed end-to-end podcast workflows — from booking expert guests and scripting episodes to coordinating post-production and launching across platforms like Spotify, YouTube, and branded microsites. In addition to audio content, she created supporting assets such as SEO-driven blog posts, show notes, social clips, and email campaigns to maximize reach and engagement. Her work helped elevate client visibility, build thought leadership, and drive lead generation through consistent, high-quality content tailored to niche professional audiences.
Education/Certs
Evita Monroe holds a Bachelor of Education from HBCU Chicago State University, but her real education began the moment she stepped into the digital arena. She’s Meta and Google Ads Platform certified, a graduate of Arizona State University’s Digital Marketing Bootcamp, and AI Automation certified — meaning she doesn’t just run campaigns, she builds systems that scale themselves. She completed Harvard Business School’s Disruptive Marketing program (because being ahead of the curve is kind of her thing), and she’s fluent in DSP's, Audience Mapping, API integrations, CRM systems, and full-stack marketing automation. As an AI Assistant Trainer for Go High Level and a certified ClickFunnels master, she’s trained bots to close leads, built funnels that print revenue, and created digital ecosystems that convert while you sleep. Her learning never stops — because neither does the market.
